FAQ
Frequently asked questions
At BlackRoom, we understand that Investors and hoteliers may have questions about our services. hotel operations. Next, we answer the most frequently asked questions to provide you with clarity and confidence.
questions from
Operation and services
What does BlackRoom's hotel operation service include?
Our 360 hotel operation includes revenue management, guest services, cleaning, maintenance, monthly reports, digital channel optimization, staff training, and quality control. In short, we take care of everything. We operate under a white label model, which means that the hotel can operate under your name or one of our brands, but always under our standards and processes.
What type of hotels does BlackRoom operate?
At BlackRoom, we only operate urban hotels (in major and medium-sized cities) with 35 rooms or more, especially those seeking a simple, profitable operation without the traditional operational burden. We do not operate hotels with a high gastronomic load or rural hotels such as glamping, as our specialty is the optimized urban and business model.
How much does it cost to operate my hotel with you?
We work on a commission basis on operating profit, not a fixed fee. That aligns us with you: if you win, we win. And if there is no profit, we don't charge a commission. In addition, the administration costs are completely clear from the outset when we present our projections to you.
What sets BlackRoom apart from other hotel operators?
We are not a franchise, we do not charge for brand use, we have no hidden costs, and we are not interested in appearing beyond demonstrating our expertise to hotel developers and/or investors. Our operation is focused on maximizing profitability, taking care of your asset, and simplifying the guest experience.
Can I continue to own the hotel and work with BlackRoom?
Yes. You remain the owner of the asset, but you delegate all operations to us. We provide monthly reports, protect the property's reputation, and manage everything necessary to keep it running smoothly without you having to get involved in day-to-day operations. Best of all, we can distribute profits on a monthly basis if necessary.
questions you should ask yourself
Before building a hotel
Why should you have the operator before designing the hotel?
Many developers design, build, and only at the end think, “Who is going to operate this?” The problem is that design without operation is like a restaurant without a kitchen. The layout, the flows, the distribution of rooms, the services—everything depends on how it will be operated. If you don't think about it from the beginning, operating it later will be expensive, inefficient, or simply impossible.
What happens when the architect designs and then they look for the operator?
90% of the operational errors we see in new hotels stem from poor decisions made during the planning stage. There are no technical rooms, no space for housekeeping equipment, elevators that do not connect to service areas, and no linen storage rooms. Then it's time to improvise, make costly changes, or simply live with the mistake.
Why isn't any manager suitable for running a hotel?
Because a hotel is not a residential building: it is a living business, selling itself every day, with hundreds of micro-decisions that impact the bottom line. Having experience as a condominium manager is not the same as knowing how to fill rooms, manage dynamic rates, control costs per guest, and optimize online reputation.
Can I run my hotel with someone I trust who already works with me?
If that person has no real hotel experience, you are asking for trouble. To run a hotel, it is not enough to have visited a few; hospitality is one of the industries that requires the most technical expertise. And if they are also “trustworthy,” when they make mistakes, it will be harder for you to make drastic decisions. A good operator is not chosen based on personal friendship, but on proven results.
What impact does a poorly designed operation have on profitability?
Just one: it destroys it. You can have a full hotel, but if the costs are poorly structured, if the team is not trained, if revenue is not managed well, or if guests complain, you will not make money. Efficient operation is the only way for a hotel to be a profitable business and not a problem that generates debt.
questions about
how a hotel works
Who makes the day-to-day decisions in the operation of a hotel?
Daily decisions cannot depend on the owner if they want the hotel to function as a business. From room allocation, staff management, dealing with unforeseen events, cost control, responding to reviews... all of this requires a trained team, clear protocols, and someone in charge who knows what they are doing. At BlackRoom, we take care of that so that you only see results.
What is a hotel operations report, and why should you receive one every month?
A good report shows you in figures what really happened: occupancy, revenue, profits, ratings, comparisons with the previous month, and action plans. If your operator doesn't give you this every month, you're flying blind. At BlackRoom, delivering monthly reports with clear metrics is fundamental to our long-term relationship with investors and hotel owners.
Why is it so difficult to keep costs under control in a hotel?
Because each guest generates dozens of micro-costs: cleaning, laundry, amenities, services, staff. If you don't have clear control over your disaggregated expenses, and if you don't know how much it costs to serve your customers, your profit will be an illusion. We control every last cent because our business, like yours, is to generate the highest possible profits month after month.
How is hotel staff trained, and who does the training?
Hotel staff can be improvised. Each role requires protocols, standards, and constant training. At BlackRoom, we develop a own digital academy with more than thousand educational contents, allowing us to train staff in record time without sacrificing quality. This platform gives us something that few in the industry have: operational scale without losing control.
Furthermore, although hospitality is a sector with high turnover, We are one of the companies with the best staff retention rates., because those who work with us grow, learn, and feel part of a clear structure.
What does it mean to operate a hotel efficiently?
It means achieving an excellent guest experience without wasting resources or relying on miracles. Efficiency means having the right number of staff, controlled expenses, full rooms, and happy guests. It sounds simple, but doing it well requires structure, analysis, and a lot of experience.
questions about
technology for hotels
What technological systems does a modern hotel use?
A well-run hotel uses at least: PMS (for reservations and operations), channel manager (to control rates and availability on OTAs), housekeeping system, CRM for customer management, and analytics tools. We connect all of that so that it runs like clockwork and you can see the results in real time. We also have a virtual academy to train our staff.
What is revenue management and why should I care?
Revenue management is the science of charging the right price at the right time, just like airlines do. It's not about setting “$500,000 per night” and leaving it at that. A good revenue manager adjusts prices every day, based on demand, competition, and events. That's the difference between having a busy hotel... or having a profitable one.
Do I need home automation and rare technology to operate well?
No. You need processes, trained people, and good management systems. Misused technology does not solve human errors. At BlackRoom, we prioritize technology that optimizes: digital check-in, smart keys, report automation.
How do you use data to make decisions?
We update rates daily based on market conditions and occupancy, and every week we analyze occupancy, rates, reviews, staff turnover, response times, and even which channels are generating the most revenue. This allows us to fine-tune our operations. With data, we don't guess: we make clear decisions.
What happens if I don't use technology in my hotel?
It's difficult to compete in today's market. Guests compare rates in seconds, leave reviews instantly, and expect fast processes. If you're still writing down reservations in a notebook or setting prices by eye, you're losing money without even realizing it. Technology isn't a luxury—it's a necessity.