Co-founder of BLACKROOM and MACCA. I'm obsessed with turning good ideas into profitable hotels—built from the user's desire and the investor's logic
19 Articles98 CommentsDid you see the weather forecast this week? Every time I see news like that, I feel that in order to sound positive, they avoid saying what...
When arriving in Medellín becomes a sin Today, Medellín is on everyone's lips: tourists, digital nomads, investors, and, of course, critics of...
Introduction The hotel industry, by its very nature, operates non-stop, serving guests 24 hours a day, 7 days a week...
Today I read a news item in El Colombiano about - "The top 10 nationalities of tourists arriving in Medellín"- and I was...
Introduction In the changing landscape of tourism and hospitality, one player is quietly redrawing the lines of success in the hospitality industry:...
Introduction In a world increasingly aware of the importance of inclusion, Colombia has positioned itself as a leader in this area...
Introduction: Colombia, known for its rich cultural and natural diversity, has significantly stood out in the tourism sector during 2023. This...
Introduction In Colombia's changing hotel sector, a recent Infobae news report has highlighted a drop in hotel occupancy. The unions...
Introduction I am Alejandro González, co-founder of Blackroom, and today I want to share with you, through this article and the video we have...