Hotel and Tourism Business
We are ranked 101st in TripAdvisor's list of the world's best hotels
To start this article, I’d like you to think about the last time you stayed at a hotel and had a good experience… Tell me...
blackroom.com.coJune 11, 2026
The perfect storm in Medellín's hotel industry
I want to start this column by stating the obvious; that in all businesses and in all industries there are always and will always be...
blackroom.com.coMay 7, 2026
The art of investing in hotels without losing sleep: 10 recommendations from a trader
You invest better when you understand what you're getting into. And the hotel industry, despite appearances, is not just about location, design, and...
Alejandro Gonzalez UribeAugust 4, 2025
Is an Airbnb in Medellín better business than a hotel?... Just like smuggling is "better business" than complying with the law.
You probably saw the news in El Colombiano that Medellín has just entered the global top of cities with the most properties listed on Airbnb....
Alejandro Gonzalez UribeJuly 24, 2025
End of illegal Airbnb? How the new national regulation for tourist housing in Colombia will work
Four words sum it up: coexistence, responsibility, fairness, and control. Colombia cannot continue to tolerate tourism without clear rules. This bill...
Alejandro Gonzalez UribeJuly 9, 2025
How to improve hotel occupancy: 10 effective strategies to increase bookings
If you are reading this article, it is probably because you are not in the best job and are looking for the magic formula of an operator...
blackroom.com.coJune 22, 2025
Which hotel operator to choose in Colombia if you are an investor?
Many investors see an attractive opportunity in the Colombian hotel industry: growing tourism, real estate assets with appreciation potential and a sustained demand...
Alejandro Gonzalez UribeJune 5, 2025
Medellín does have slow months. And that's okay.
If you are an investor, operator or have anything to do with the hotel industry in Medellín, you may have already noticed that the last few...
blackroom.com.coJune 5, 2025
Figures without context: the most common mistake when reading about tourism
Did you see the weather forecast this week? Every time I see news like that, I feel that in order to sound positive, they avoid saying what...
Alejandro Gonzalez UribeMay 30, 2025
A Hit in the Press: How BlackRoom Is Redefining Hotel Management in Colombia
Introduction In the changing landscape of tourism and hospitality, one player is quietly redrawing the lines of success in the hospitality industry:...
Alejandro Gonzalez UribeApril 25, 2024
